Terms of Service

Last updated: May 2026

1. Service description

LondonPlumberAI (“we”, “us”) provides an AI-powered receptionist and call-handling service for plumbers and related trades in London. The service includes (as applicable to your plan): answering and qualifying calls via an AI voice assistant, capturing lead and job details, outbound callbacks, dispatch alerts (e.g. SMS, email, or WhatsApp), call quality scoring, and integration with your CRM or calendar. Our AI assistant announces itself as an AI at the start of each call and informs callers that the call may be recorded. The exact features depend on your chosen plan and configuration. We are registered with the Information Commissioner's Office (ICO). Registration reference: ZC102733.

2. Acceptance

By using our website, submitting an onboarding form, or using our service, you agree to these Terms and to our Privacy Policy. If you are acting for a business, you confirm you have authority to bind that business.

3. Payment terms

Our current plans include:

  • Founding Member: £99 per month (limited to first 10 customers, rate locked for life).
  • Starter: £197 per month.
  • Pro: £497 per month.

Full plan details are on our pricing page. Payment is due in advance via Stripe. Founding Member pricing is locked at £99/month for the lifetime of your continuous subscription; if you cancel and re-subscribe, standard pricing applies. Other prices may change on 30 days' notice; continued use after a change constitutes acceptance.

3a. Free trial

We may offer a free trial or pilot period. At the end of the trial, your subscription converts to a paid plan unless you cancel. We will notify you before conversion.

4. Acceptable use

You must not use the service:

  • For any illegal purpose or in breach of applicable law (including telecommunications and data protection law).
  • To harass, defame, or harm others, or to send spam or unsolicited communications.
  • To attempt to gain unauthorised access to our systems or third-party systems.
  • In a way that could damage, overburden, or impair the service.

You are responsible for ensuring your use of the service (including outbound calls and data processing) complies with PECR, GDPR, and any other applicable rules.

5. Liability

To the fullest extent permitted by law:

  • The service is provided “as is”. We do not guarantee uninterrupted or error-free operation.
  • We are not liable for any indirect, consequential, or special loss, or for loss of profit, revenue, or data arising from your use of the service.
  • Our total liability in respect of any claim or series of related claims shall not exceed the fees you paid to us in the 12 months before the event giving rise to the claim.

Nothing in these terms excludes or limits our liability for death or personal injury caused by our negligence, fraud, or any other liability that cannot be excluded by law.

6. Termination

You may cancel your subscription at any time in accordance with the cancellation process we provide. We may suspend or terminate the service (or your access) if you breach these terms, fail to pay, or for any other reason on reasonable notice where appropriate. On termination, your right to use the service ends; we may delete or retain data in line with our Privacy Policy and legal obligations.

7. General

These terms are governed by the laws of England and Wales. Any disputes are subject to the exclusive jurisdiction of the courts of England and Wales. If any part of these terms is held invalid, the rest remains in force. We may update these terms from time to time; the current version will be published on this page with an updated “Last updated” date.

8. Contact

For questions about these terms, contact us via the details or contact form on our main website at LondonPlumberAI, or by email at privacy@londonplumberai.co.uk.